FAQ: Frequently Asked Questions
Explore our FAQ to learn more about MCH’s healthcare data, delivery options, compliance, and how our solutions support targeted marketing.
Where does your data come from?
Our healthcare data is compiled from multiple trusted sources, including public records (such as NPI and CMS files), verified online sources, data partnerships, opt-in email lists, professional associations, and direct phone verification. We use advanced data processing techniques, including normalization, verification, and scoring, to ensure accuracy and reliability. With over 70 years of experience, our data compilation methods have evolved with the latest technology, leveraging open-source tools like Python and C++ in a secure, scalable Microsoft Azure environment. This combination of expertise and modern technology ensures high-quality, reliable healthcare data.
Does email marketing still work in Healthcare?
Absolutely. When done correctly, email remains one of the most effective marketing channels in healthcare. However, successful email marketing today requires more than just sending bulk messages—it demands engagement, value-driven content, and adherence to best practices to avoid blacklisting and deliverability issues. If you need assistance, MCH Strategic Data offers email consulting and deployment services to help you maximize your campaigns. Reach out to learn more!
How do AWS and Azure hosting work?
MCH Strategic Data offers cloud-hosted data solutions through AWS and Azure, allowing you to access your licensed data in real time. Instead of static files, your selected dataset is dynamically updated and available 24/7 through database views. Since MCH updates its compiled databases weekly, this ensures you always have the most current information at your fingertips.
Hosting in AWS or Azure also enables seamless integration with your existing applications, leveraging the powerful tools and automation capabilities these platforms provide. This delivery method helps keep your prospecting and marketing data up to date, efficient, and easy to use.
How is MCH able to offer such competitive prices?
The healthcare industry is vast, and many large data providers focus on serving billion-dollar companies with highly complex and expensive datasets. These enterprise-level solutions often exceed the needs — and budgets — of most healthcare marketers.
At MCH Strategic Data, we take a strategic approach by compiling the most relevant and widely needed healthcare marketing data. Our focus on efficiency, smart technology, and targeted data collection allows us to provide high-quality data at a fair and affordable price. Rather than overloading clients with unnecessary data at premium costs, we deliver the right data for 80% of the market's needs — ensuring businesses get the best value without unnecessary overhead.
What is ListBuilder?
ListBuilder is MCH Strategic Data’s free online tool for building and ordering custom healthcare marketing lists. Accessible via our website (see the button in the top right corner), ListBuilder allows you to select specific data based on your targeting needs. Once finalized, you can purchase your list with a credit card or contact our sales team for assistance.
Key things to know:
- Institution-Based Structure: Data is organized by facility type (e.g., hospitals, outpatient clinics), with personnel listed under their respective institutions.
- Job Function vs. Specialty: When selecting contacts, note that job function (e.g., department head) is different from medical specialty (e.g., cardiologist). Be sure to select the correct category under the Personnel Attributes tab.
For best results, we recommend reviewing the ListBuilder Tips section before finalizing your order.
How do I reach an MCH team member?
Our team is happy to assist with any questions related to ListBuilder, marketing services, or data solutions. We're available Monday through Friday from 8 AM to 5 PM (CST).
You can contact us in the following ways:
- Phone: Call 1-800-776-6373 during business hours to speak with a team member.
- Email: Reach out to us at info@mchdata.com.
- Contact Form: Submit your inquiry using the form at the bottom of this page, or the Contact Us button at the top right.
Does MCH offer any volume discounts?
Yes! While there is no minimum order size when using ListBuilder, our sales team does have a minimum order requirement to ensure we can focus on meaningful sales efforts.
In general, the larger the data purchase, the more competitive our pricing becomes. Volume discounts typically start at 50,000 records. If you're considering a large database segment or have a competitive quote from another provider, reach out! We’re happy to review it and explore ways to offer you the best value.
Contact an MCH Healthcare Data Expert
Connect with our team to explore how our trusted healthcare data solutions can support your marketing and outreach goals. We’re here to help! Contact us by phone at 800-776-6373 or email us at info@mchdata.com.